Why do certain scents have the power to evoke strong memories?

Close your eyes and imagine the aroma of freshly baked cookies wafting through the air. Suddenly, you're transported back to your grandmother's kitchen, reliving cherished childhood memories. The power of scent to unlock forgotten moments is nothing short of magical. But why does this happen? How can a simple whiff of perfume or the smell of rain on pavement instantly flood our minds with vivid recollections? Join us as we delve into the fascinating world of olfactory memory, exploring the intricate connection between our noses and our minds. Prepare to be amazed by the science behind this extraordinary phenomenon and discover how scents shape our experiences and emotions in ways we never imagined.

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